SEO COURSE IN RAWALPINDI ISLAMABAD 03360050007
SEO Course at Spectrum Intl Institute of Technology 6th Road Rawalpindi 03111510555 & 03365280876
SEO course is designed for Online/Physical Students of UAE, KSA, Qatar, Europe and Pakistan
SEO Course Contents
Top Ten SEO Best Practices: Link Building o Website to Rank in Top Search Engines in the Google, What you’ll learn, The fundamentals of what search engine optimization is and how it works
Why SEO is important: How to do keyword research, How to optimize web pages for search engines, Beginner-friendly link building strategies to get backlinks to your site & Technical SEO best practices for beginners
Keyword Research & Analysis: Importance of Keywords in SEO, Types of Keywords (Short-tail, Long-tail, LSI, etc.), How to Find Keywords (Google Keyword Planner), Keyword Difficulty & Search Intent & Competitive Keyword Research
SEO Course Covers following Topics
SEO course syllabus covers, On-page SEO, Off-page SEO, Technical SEO, Keyword research, Content optimization, Link building, Local SEO & SEO tools
Google analytics: Search console, Introduction to SEO
Importance of SEO in Digital Marketing: How Search Engines Work, Understanding SERPs (Search Engine Results Pages)
On-Page SEO Optimization
Title Tags & Meta Descriptions, URL Structure & Optimization, Header Tags (H1, H2, H3. H4, H5 & H6) Content Optimization & Best Practices, Internal Linking Strategy, Image SEO (Alt Text, Compression, etc.), Mobile-Friendly & Responsive Design
SEO, PPC & SEO Fundamentals: Types of SEO, On-Page SEO, Off-Page SEO, Technical SEO, Local SEO, What is White Hat & Black Hat SEO & Key SEO Ranking Factors.
Technical SEO
Website Speed Optimization, Core Web Vitals & Page Experience, XML Sitemaps & Robots.txt, Canonical Tags & Duplicate Content, Schema Markup & Structured Data, Handling 404 Errors & Redirects (301, 302), Website Security (HTTPS, SSL)
Off-Page SEO & Link Building
Importance of Backlinks, Types of Backlinks (Do follow and No follow), Guest Blogging & Outreach Strategy, Social Signals & Brand Mentions, Link Building Strategies (Broken Link Building, HARO, etc.) Avoiding Spammy Backlinks & Google Penalties
Local SEO & Google My Business
Optimizing for Local Searches, Google My Business (GMB) Setup & Optimization, Local Citations & NAP Consistency
Reviews & Reputation Management
Local Link Building, Content Marketing, SEO, Importance of High-Quality Content, Content Writing Best Practices, Blogging for SEO, Content Distribution & Promotion, Repurposing Content for Different Platforms
SEO Analytics & Reporting
Google Analytics for SEO, Google Search Console, SEO Performance Metrics & KPIs, SEO Audit, Competitor Analysis & Measuring ROI of SEO Efforts
Advanced SEO Strategies
Voice Search Optimization, AI & Machine Learning in SEO, E-A-T (Expertise, Authoritativeness, Trustworthiness), Video SEO (YouTube Optimization), SEO for E-commerce Websites, International SEO & Multilingual Optimization
Algorithm Updates & SEO Trends
Major Google Algorithm Updates (Panda, Penguin, Hummingbird, etc.), Staying Updated with SEO Trends & Adapting to Google’s Evolving Search Guidelines
SEO Tools & Practical Applications
Best Practices SEO Tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.), Practical Hands-on SEO Audits & Case Studies while providing theory & Practical Classes & Live Website Optimization Exercises.
SEO Training Assessment at the End of the Course
At Spectrum Intl Institute of Technology is run under the supervision of Top Trainers of the Twin Cities. We Train students of College & University Professionals by our Expert SEO Trainer (having experience more than 20 years) Apply SEO on Real Project, SEO Keyword Research & On-Page SEO.
